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Pipeline Punks badge: skull with teal mohawk and orange data cables on a shieldPIPELINE PUNKS

The workshop side of True North Data Strategies

The suits sell decks.
We ship systems.

Pipeline Punks is where the work gets built, tested, and shown in public. Free tools, real demos, and straight talk about running fleets, fuel, and field operations. Walk in, kick the tires, learn something, leave. Nobody asks for your email on the way out.

Site facts
sitepipelinepunks.com
operatorTrue North Data Strategies LLC
statusmid-rebuild. tools return one at a time
accessfree. no account. no email wall.
Pipeline Punks badge: bone line-work skull and shield with teal mohawk and orange data cables

Break rules, not operations.

Pipeline Punks // Petroleum briefs

Six free petroleum briefs. Pick the ones you want.

Short, sourced email briefs for small and midsize fuel distributors: operations, AI in the field, compliance deadlines, vendor claims, seasonal readiness, and an action list. Choose any mix. Confirm by email. Every brief carries a link to stop it.

  • Petroleum Operations Brief: Mondays and Thursdays
  • Petroleum AI Field Report: Mondays and Thursdays
  • Compliance Deadline Radar: Tuesdays
  • Vendor and Tech Watch: monthly
  • Seasonal Readiness: March, April, August and October
  • Action Summary: with each brief

Loads. Code. Attitude.

Both doors are on jacks at the moment. We are rebuilding the Studio and the learn lane into one site instead of three, in public, one page at a time. Same deal when they reopen: free, no account, no email wall.

in rebuild

Build Studio

Assemble a blueprint of the tools your operation needs and watch each one run on sample data. On jacks right now while it gets folded into this site.

What happened to it

in rebuild

Learn to Build

Plain-English learning modules for operators who want to build their own fixes. Torn down to the frame and being rebuilt in public.

See what is coming

Proof over pitch

Nothing on this site is a mockup of a thing we might build someday. If you can click it, it runs. If it is not ready, it says so.

LIVE

Petroleum Briefs

Six free email briefs for fuel distributors: operations, AI, compliance deadlines, vendor claims, seasonal readiness, and an action list. Confirm by email. Stop any one with a link.

Sign up

REBUILD

Build Studio

The public sandbox: browse solutions by industry and see what each one removes from your week. Being rebuilt into this site.

What happened to it

LIVE

Operators Brief

Field notes on what we built, what broke, what it cost, and what to steal. Published right here, free to read, no account.

Launch it

SOON

CourseForge

The course platform behind the Learn lane. Training built from your own source material. On the bench now.

Built on camera

Pipeline Punks is where operators build in public. Real automations, real workbooks, real operational systems, built on camera with the mistakes left in: dispatch boards, compliance trackers, asset registries, pricing tools, and the Google Sheets and Apps Script builds behind them.

Everything on the channel runs on synthetic or sanitized sample data. No client systems, no client information, ever. New builds and field-tested lessons on a regular cadence.

Pipeline Punks on YouTube

Built by Jacob Johnston, 20-year Army veteran and former transportation department head at a regional petroleum carrier, now running True North Data Strategies, a fractional operations practice for regulated field operations.

Watch on YouTube

We only look like trouble.

Pipeline Punks is the open garage door of True North Data Strategies, a veteran-owned data and operations shop. TNDS is the contract brand: assessments, installs, support, the paperwork. Punks is where operators watch the work happen, try the tools, and learn to build their own. Same building, different volume.

The house rule is simple: break bottlenecks, not workers. Every tool here exists to hand somebody their evening back, not to squeeze one more report out of a dispatcher who is already doing three jobs.

Some operators use the free stuff and never call. Good. Some come back when the job outgrows the toolbox. Also good. That is the whole model.

The Operators Brief

Field notes for people who run the real thing: what we built, what broke, what it costs, and what to steal for your own operation. Published right here, free to read.

Get the Brief